关键词: 专利布局, 专利组合模式, 企业市场地位, 产业技术水平, 中药发药机

Abstract: The emergence of any high-value innovative product will attract the attention and imitation of competitors.To give full play to the profitability of innovative products,the effective patent layout around the product was needed to carry out for enterprises.To improve the quality of patent layout,based on the study of the design principle and process of four patent portfolio patterns,a layout design method based on patent portfolio pattern was proposed by combining with the analysis of enterprise's market position and industrial technology level.The user needs were classified according to Kano model,and the industrial technology level of the product was determined on the foundation of customer satisfaction survey.Then,enterprise's market position was determined according to its technical status and target tasks,and the appropriate patent portfolio pattern was selected.The layout design was completed according to the design process of different patent portfolio patterns.The proposed method could provide theoretical basis and method guidance for patent layout of enterprises in different market position and industrial technology level.Taking the Chinese medicine dispenser as an example,the layout design process of the product was verified.

Key words: patent layout, patent portfolio pattern, enterprise's market position, industrial technology level, Chinese medicine dispenser